Since the release of the film in 2016, female joker costume concerned parents have questioned whether or not it is culturally appropriate for their children to dress as Moana or her sidekick Maui. A few months before the movie hit the big screen, Disney pulled its Maui costume after it was deemed to be cultural appropriation. Not only does Cravalho believe its okay for children to dress as their favorite Disney Princess, but she is also encouraging adults to get their own Moana costumes.